- NBA legend Scottie Pippen released a NFT collection of 1,000 digital sneakers on the OpenSea marketplace on December 23.
- Pippen’s NFT drop sold out in a record 77 seconds, beating out former President Donald Trump’s NFT drop which took an hour to sell out.
- Pippen aims to bring his brand into the digital age by creating new ways for celebrities and fans to connect in the metaverse with the collection.
On December 23, NBA legend Scottie Pippen made history with his Non-Fungible Token (NFT) drop, selling out in a record 77 seconds. The drop featured a limited edition collection of 1,000 digital sneakers, was hosted on the OpenSea marketplace, and quickly became the hottest ticket in town.
Scottie Pippen partnered with Orange Comet, which recently assisted Sir Anthony Hopkins in launching his NFT collection, to debut his digital sneaker collection. Pippen’s “SP33” NFT collection will be a way to bring his brand into the digital age and create new ways for celebrities and fans to connect in the metaverse.
Pippen’s NFT drop was a significant success, with fans and collectors clamoring to get their hands on a piece of history. The collection sold out in just 77 seconds, beating out former President Donald Trump’s NFT drop, which took a full hour to sell out.
In an interview with Pippen, he said the inspiration for the NFT collection came from his own experience as a “sneakerhead.”
“I was a big sneakerhead growing up in the NBA world, so this is my opportunity to resurface back into the sneaker world, but do it from a digital standpoint.”
Orange Comet has called the digital sneaker collection the company’s first foray into releasing a line of “digital wearables” known as “Metawear.” Owners may be able to have their avatar wear the sneakers in a future metaverse experience.
Providing utility to owning an NFT has been a trend in the recent high-profile drops from Anthony Hopkins and Donald Trump. With the Hopkins drop, five randomly selected NFT owners will get to join a group Zoom call with the star actor, and one lucky person will get a one-on-one Zoom call with Anthony Hopkins. At the same time, former President Donald Trump has used the NFT drop to invite top holders to a private gala at his Florida estate.
These drops are a continuing trend of high-profile individuals who have embraced NFTs in recent months. In the past year, Paris Hilton teamed up with the metaverse platform The Sandbox to launch NFTs and host virtual parties. At the same time, rapper Snoop Dogg announced plans to transform Death Row Records into an “NFT label” after acquiring the record label from MNRK Music Group.
These examples demonstrate the growing popularity and potential of NFTs in various industries.
Scottie Pippen’s NFT drop was a resounding success, selling out in record time and cementing the NBA legend’s place in the NFT market. With the growing popularity of NFTs, we’ll likely see more and more high-profile drops like this in the future. So, it will be interesting to see what the future holds for the NFT market and who will be the next big name to make a splash in this exciting new space.
