- World Liberty Financial purchased over $113 million in cryptocurrencies, including Bitcoin and Ethereum, hours before Trump’s inauguration.
- WLFI token sales surged to $1.08 billion, representing 85% of the total supply after a slow October launch.
- The Trump family, led by Donald Trump as “Chief Crypto Advocate,” heavily promotes the platform, with his sons and Barron Trump involved in key roles.
World Liberty Financial (WLFI), the DeFi platform linked to Donald Trump and his family, went on a massive cryptocurrency buying spree just hours before Trump’s inauguration on Monday. The protocol’s wallet address executed over a dozen transactions, acquiring millions of dollars worth of popular cryptocurrencies.
A Buying Frenzy Before the Ceremony
According to blockchain data from Arkham Intelligence, WLFI’s wallet purchased $47 million of wrapped Bitcoin (BTC) and $47 million of Ethereum (ETH). Other notable acquisitions included $4.4 million of AAVE, $4.5 million of Tron (TRX), $4.5 million of Ethena (ENA), and $5.5 million of Chainlink (LINK) through decentralized exchange CoW. The timing of these purchases, hours before Trump’s swearing-in, has drawn significant attention.
Token Sales Gain Momentum
The platform’s governance token, WLFI, also saw a surge in sales after its underwhelming launch last October. As of Monday morning, over 21.7 billion tokens, valued at $1.08 billion, have been sold—representing 85% of the total 25 billion token supply. This renewed interest in WLFI signals growing investor confidence ahead of Trump’s presidency.
Trump Family’s Role in WLFI
The Trump family is heavily involved in World Liberty Financial, with Donald Trump holding the title of “Chief Crypto Advocate.” His sons, Eric and Donald Jr., serve as “Web3 Ambassadors,” while Barron Trump is listed as “DeFi Visionary.” The project is led by Zachary Folkman and Chase Herro, both of whom previously worked on Dough Finance—a DeFi platform that suffered a $2 million exploit in July. Despite past controversies, the Trumps have actively promoted WLFI on social media, solidifying their influence in the crypto space.
This ambitious crypto activity ahead of the inauguration underscores World Liberty Financial’s determination to position itself as a major player in the DeFi landscape while leveraging the Trump brand to drive momentum.