- Apple has officially announced the release date for its Apple Vision Pro mixed reality headset. It will launch on February 2, 2024 in the US for $3499. Preorders open January 19.
- The headset aims to deliver immersive experiences like virtual tourism and spatial computing apps and games. It includes accessories like prescription lens inserts from ZEISS.
- Apple CEO Tim Cook called the Vision Pro the “most advanced consumer electronics device ever created,” saying it will redefine how people connect, create, and explore.
Apple has officially announced the release date for its highly anticipated Apple Vision Pro mixed reality headset. The tech giant confirmed that the headset will launch in the US on February 2, 2024 with preorders beginning on January 19.
Launch Details
The Apple Vision Pro will retail for $3499 in the US for the base model with 256GB of storage. It will be available both online through the Apple Store and at all Apple retail locations across the country.
Preorders open at 5am Pacific/8am Eastern time on January 19. The headset itself will launch on February 2.
Accessories and Add-Ons
Along with the headset, Apple will offer additional accessories and add-ons at launch. ZEISS optical inserts with prescription lenses will be available for $149. Non-prescription ZEISS inserts will cost $99.
The Vision Pro also comes with two band options, a case, cleaning cloth, cables, and more. Apple is clearly aiming to provide a complete high-end experience straight out of the box.
Immersive Experiences
Apple touted the Vision Pro’s ability to deliver immersive experiences, ranging from virtual tourism of real-world locations to spatial computing apps and games.
Environments will let users explore photorealistic environments like national parks and even the surface of the moon. Spatial games will take advantage of the headset’s capabilities for unique gameplay.
Revolutionary Technology
In the announcement, Apple CEO Tim Cook called the Vision Pro the “most advanced consumer electronics device ever created.” The magical interface aims to redefine how people connect, create, and explore.
This launch kicks off the era of spatial computing and augmented/virtual reality for Apple. The technology looks poised to revolutionize the way we interact with devices.
