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Model Agency ‘Photogenics’ Looking to Bring Brand Expansion Into the Metaverse

BlockNews Team by BlockNews Team
September 16, 2022
in Business, Metaverse, NFT
Reading Time: 3 mins read
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Imagine being a model, knowing that you are in the prime of your career when others are just starting in their fields. Thanks to developments in the metaverse, a model can have longevity. Photogenics is a modeling agency offering that, and art is moving modeling into the metaverse. 

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A model can use their prime time to develop a brand, and when they feel the time is right to retire in person, they can expand their brand by utilizing an Avatar designed in their prime state, which will live as long as interest in their brand does. Immortality is no longer in fantasy if you enter the metaverse. 

Immortalizing the Model

Photogenics is developing a way of making a model immortal when they are at the peak of their game or the height of their fame. 

There would be no need to bow gracefully to newer generations. In a world where the metaverse expands daily with new users, it might be the norm for your Avatar to represent you in places where your body can’t be. 

Expanding the Brand

It is not necessarily new tech that is being used here. Many gamers and online personalities have avatars who represent them in their videos and clogs. In this case, the modeling business might need to adapt to the new times and tech. 

Imagine Tiffany’s diamonds modeled by the perfect Avatar of Audrey Hepburn. It may not be far off. For now, models who have developed a brand can adapt their persona into an Avatar, who will do the modeling for them.

Can an Avatar Become ‘It’ without a Human?

The answer to whether an Avatar can do for branding what human models can do is Yes. Meta have their avatars that can be dressed in designer labels, and vtubers like Cookie Swirl C no longer have to be video ready. For vloggers, instead of being in the public eye, their Avatar does it for them. 

Would it be possible for an avatar to rise to fame without a brand like Meta or a name like Cookie Swirl C? In the metaverse, anything is possible.

Creating Avatars

Photogenics is extending the careers of models interested in virtual representation. Many companies today can develop an Avatar for any other company. With its unique look, your Avatar can be created for different purposes. You can get:

  • Workplace avatars 
  • Gaming avatars
  • Chat avatars
  • Portrait avatars
  • Full body avatars

You can build an Avatar with expertly rendered photorealism depending on your needs. You’ll never need to attend a virtual meeting again; your Avatar will do it. 

For now, models can expand their careers thanks to agencies like Photogenics. Those just venturing into the metaverse can do so with an Avatar and never worry about what they look like for the adventure. With continued brand growth, models can leave a legacy in person and online. 

Tags: BlockchainmetaverseWeb3
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