- X is set to offer in-app trading and investing, plus a possible branded debit card, expanding Elon Musk’s push to turn it into a financial super-app.
- A peer-to-peer payment feature, X Money, is coming soon, but no official mention of crypto support—yet.
- Musk’s longtime support for Dogecoin continues, and his government role with DOGE branding gave the meme coin a recent 12% boost.
Elon Musk’s vision of turning X into an “everything app” is quickly taking shape. X CEO Linda Yaccarino announced Tuesday that users will soon be able to invest and trade directly within the app, a major shift that brings the social media platform deeper into fintech territory.
According to a Financial Times report, Yaccarino revealed plans for in-app trading as well as a potential X-branded debit card. While the announcement stayed quiet on crypto—surprisingly, given Musk’s known enthusiasm for it—Yaccarino made it clear that X aims to be a one-stop platform for all things money. “You’ll be able to come to X and be able to transact your whole financial life on the platform,” she said. “Whether I can pay you for the pizza that we shared last night, or make an investment, or a trade—that’s the future.”
Trading, Payments, and Maybe More
This move builds on previous hints by Musk, who in May confirmed that “X Money” was already in limited beta testing. The company plans to roll out a peer-to-peer payments feature—also dubbed X Money—first teased in January. Though Musk’s fondness for Dogecoin is no secret, there was no mention of it in Yaccarino’s update.
Musk’s journey into digital finance started long before X. Back in 1999, he co-founded X.com, which later morphed into PayPal. That same name—X.com—became the rebranded identity of Twitter in 2022 after Musk’s acquisition.
Musk, DOGE, and a Dash of Nostalgia
Musk’s playful love for Dogecoin has never really faded. From calling himself the “Dogefather” to briefly adopting the title of “Dogecoin CEO,” he’s kept the meme coin in the spotlight. Most recently, after his appointment as head of the newly minted U.S. Department of Government Efficiency (yes, DOGE), Dogecoin’s price jumped 12% on the mention alone.
Despite the lack of official crypto integration (for now), many expect it’s only a matter of time before Dogecoin or Bitcoin finds its way into X’s financial offerings.
