- Pump.fun’s new dynamic fee model has boosted creator earnings 10x, paying $2M to creators in a single day.
- Streamers and memecoin creators alike now benefit from scalable fees, with small-cap tokens earning nearly 1% per trade.
- The update could position Pump.fun as a crypto-native rival to Twitch, merging livestreaming with token speculation.
Popular Solana launchpad Pump.fun has just shaken things up in a big way, rolling out a new fee model that—according to the platform—can boost creator earnings by as much as 10x. For a platform that started out as a simple token factory, this marks a bold move, one that could make it a real rival to traditional livestreaming giants like Twitch.
And the results? They’ve been immediate. Within just 24 hours of the fee update, over $2 million was paid out to creators, compared to barely $200,000 the day before. One streamer, Rasmr, saw his daily take jump from a measly $5 to nearly $2,300 overnight. That’s not just a bump—it’s a whole new ball game for smaller creators.
Project Ascend and Dynamic Fee Model
The update is part of Pump.fun’s broader Project Ascend, which tweaks how token creators earn fees. Instead of flat cuts, the platform now shifts percentages depending on market cap. Tokens valued between $88K and $300K earn creators the biggest cut—0.95% of every trade—before scaling down to 0.05% once tokens grow past $20 million in market cap.
While big projects may give up some percentage points, their higher trading volumes make up for it. As one analyst on Dune explained: “Creator earnings over the last 24 hours have been wild. Someone walked away with $80,000. This is a step in the right direction—memecoin creators literally fuel the ecosystem.”
From Meme Tokens to Livestream Empires
Pump.fun launched in early 2024 as a straightforward token creation tool but quickly leaned into Solana’s memecoin boom. It later added livestreaming features, where creators tied tokens to viral stunts. The experiment got chaotic—gunplay, reckless behavior, even animal abuse—forcing the team to shut streams down late last year to rebuild its moderation system.
Livestreaming returned this year with a cleaner structure, and so far, it’s paying off. Creator collectives like the platform’s own Basedd House are now thriving. Goon, the house’s biggest streamer, has already pulled in nearly $10K over three months, proving that sustainable creator income is possible.
It’s not just streamers cashing in. Meme coin projects themselves, like TROLL, are generating massive fees. Sitting at a $165M market cap, the token has delivered over $220K in rewards for its creator team. Even abandoned projects can still funnel creator fees to community-led takeover groups, keeping the rewards in circulation.
Can Pump.fun Rival Twitch?
Some creators think this update could change everything. “This lets small streamers like me earn more in a month than Twitch streamers make in a year,” said Jytol, a Pump.fun streamer whose viewership jumped from four to fifteen overnight. His earnings went from $2.33 to $9.30 on day one of the new model—not huge, but proof that the system works.
Unlike Twitch or Kick, where creators rely solely on donations or subs, Pump.fun ties earnings to token activity. Viewers aren’t just watching—they’re investing, hoping the streamer’s coin will pump. “The approach Pump is taking is phenomenal,” Jytol added. “You can literally discover the next Kai Cenat at a $10K market cap.”
Overtaking Twitch won’t happen tomorrow, but with crypto adoption growing year after year, Pump.fun has set the stage for something bigger. For now, it’s clear the platform’s mix of tokenomics and streaming is carving out its own corner of the internet.
