- Creator Coins Explode on Solana: Basedd House and crypto streamer Rasmr both launched personal tokens ($BASEDD and $RASMR) that skyrocketed by 8,700% and 11,800% respectively, signaling growing interest in influencer-driven coins.
- Social Meets Speculation: These tokens combine meme coin hype with creator engagement, allowing fans to “invest” in influencers through Solana-based platforms like Pump.fun—blurring the line between content creation and crypto speculation.
- Is This the Next Big Trend? While some see creator coins as the evolution of memecoins, others warn of hype cycles and rug-pull risks. Still, if creators can deliver lasting value, social tokens might just be the next big crypto narrative.
Basedd House is a self-described online reality show and content creator collective that blurs the line between social media and crypto. Led by popular Solana personality Jakey (X handle @SolJakey), the group opened its doors to the public this week and launched an official Basedd House token ($BASEDD) on Solana. The concept is definitely different, where streamers tokenize themselves to earn a spot, turning the recruitment process into a crypto-driven reality competition.
The Basedd House coin went live late on June 17 and immediately caught fire. Within about a day of trading, $BASEDD shot up by roughly 8,700%, an astonishing jump that propelled its market cap into the multi-million dollar range. Trading volumes surged as crypto speculators and fans piled in, treating the token almost like a memecoin tied to the house’s social media clout. The coin’s price action was so rapid that it hit trending status on Solana dashboards, and even crypto exchanges took notice – Gate’s startup section listed $BASEDD for trading mere hours after launch. The token’s quick rise shows how a compelling narrative (a “crypto reality show”) combined with community hype can drive intense demand, at least in the short term.
Who’s behind it? Basedd House’s roster includes several well-known crypto streamers and personalities beyond Jakey. Branded as “SUPERBASEDD” on social platforms, the collective runs its own website and even a validator on Solana. By issuing a token, they’re trying to create an interactive economy around their content. For example, token holders might get access to exclusive streams, have a vote in house activities, or simply benefit financially if the house’s popularity grows. “Market cap and overall output/content [are] considered” for applicants, the team noted, indicating that the success of one’s personal coin and content creation could influence entry into the house.Essenitally,, Basedd House is turning influencer economy dynamics into a crypto game – and the market’s initial reaction has been undeniably enthusiastic.
Rasmr Launches His Own Coin and Community
Crypto content creator Rasmr (X handle @rasmr_eth) launched his own personal coin—which also pumped HARD. Rasmr, known for his viral crypto-based and IRL streaming content, unveiled the RASMR token alongside plans to expand his creator offerings. “I will be revealing a new IRL streaming channel [and] launching a creator community interface,” he shared when rolling out the coin, positioning it as part of a broader ecosystem for his followers. The idea is that Rasmr’s token could integrate with his streams and community platform – potentially granting holders special access, rewards, or a stake in his brand’s growth.
The market response was swift: the RASMR coin leaped by nearly 11,800% in 24 hours after launch. This eye-popping rally, from virtually zero to a multi-million valuation, briefly gave Rasmr’s personal coin a higher market cap than even Basedd House’s token. It’s a striking feat considering Rasmr is a solo creator. Crypto observers noted that Rasmr’s coin outperformed many established memecoins during its debut frenzy. Much like $BASEDD, the $RASMR token’s surge was fueled by speculative buying and the allure of investing in a rising influencer.
Behind the rally is a mix of genuine fan support and wider memecoin mania. Rasmr has built a following in the crypto streaming community, and those fans now have a direct way to “invest” in his future content. At the same time, traders on Solana’s pump.fun platform were already primed to chase the next big token. Rasmr’s launch came right as creator coins became the hot narrative, so timing worked in his favor. However, sustaining that momentum will require delivering on the promised community interface and continuing to engage token holders beyond the initial spike.
Hype or the Start of a New Wave?
The simultaneous success of Basedd House and Rasmr’s tokens suggests we may be witnessing the dawn of a new trend in crypto: creator coins as the latest evolution of memecoins. In recent months, several crypto influencers have rolled out personal tokens. The flurry of launches has come largely via Pump.fun, a Solana-based platform dubbed the “OG Creator Coin Platform” that makes it easy to spin up a token in minutes. On Pump.fun, creators can mint coins with minimal cost and even earn a cut of the trading fees when their community trades the token. This model, which effectively shares revenue with content creators, provides a strong incentive for influencers to tokenize their brand.
The current attention and money flowing into creator coins is reminiscent of past crypto hype cycles – from ICOs to DeFi to NFTs – but with a personal twist. Supporters say these tokens let fans financially support and participate in a creator’s growth, almost like buying stock in an individual. For the creators, it can be a new way to monetize their content and build loyal communities (token holders may feel more invested – literally – in a creator’s success). The Basedd House concept takes it further, gamifying the process by pitting creators against each other in a tokenized popularity contest. It’s a bold experiment in social finance, and its early traction is sparking speculation that a broader “creator token economy” could emerge.
Of course, skeptics caution that many of these micro-cap tokens are riding on pure hype. Just as memecoins often lack fundamental value, a creator coin is only as strong as the individual behind it – and internet fame can be fleeting. There’s also the risk of creators abandoning projects or cashing out, leaving fans holding worthless tokens (the crypto world has seen its share of rug pulls). The volatility is undeniable: after the initial moonshot, Rasmr’s token price and market cap appear to have fluctuated wildly. Similar boom-and-bust patterns have happened with other social tokens in the past. This raises the question: are these creator coins truly a new paradigm, or just meme-fueled speculation with a personal brand attached?
Will Creator Coins Be a New Meta?
It’s debatable. Optimists argue that this could be an improved version of the memecoin craze – one grounded in the influence and creative output of real people rather than purely in jokes or animal mascots. Solana’s developers have taken note. They suggest that while the wild west of anonymous memecoins may be past its peak, a new wave of tokens could rise to support content creators. For example, one vision is a token that backs a popular YouTuber (a “MrBeast-style” influencer), giving coin holders a share in that creator’s future YouTube earnings. In theory, this adds a form of utility or revenue stream to the token, making it more than just a meme – essentially turning fans into stakeholders. “So while we may have passed peak memecoin, it’s not the end of the road,” as one Solana analyst put it, hinting that social tokens might be the next evolution.It’s too early to declare creator coins a lasting trend, but the early signs are compelling. The Basedd House and RASMR coins’ dramatic entry into the market shows there is real appetite for personal tokens, at least among crypto-savvy audiences. If more influencers follow suit – and if these experiments can avoid the pitfalls of past hype cycles – we could indeed see a new meta where investing in people becomes as common as investing in protocols. For now, crypto enthusiasts are watching closely. Whether this movement fizzles out or sparks a sustained social-token economy will depend on how creators deliver value to their communities beyond the initial pump. Either way, the line between creator and coin is blurring, and a new chapter in the crypto story may be unfolding.
