- MyShell IDO launch fuels demand for BNB, marking a record-breaking subscription.
- Memecoin buzz after Binance co-founder hints at new possibilities on BNB Chain.
- Binance’s 2025 roadmap positions BNB as a central player in DeFi and memecoins.
BNB’s latest rally coincides with the highly anticipated MyShell Initial DEX Offering (IDO), which launched on Binance Wallet. The excitement surrounding MyShell drove massive interest and sent BNB prices soaring.
The IDO began at 10:00 am Beijing time on Feb. 13 and lasted until 10:00 pm. MyShell initially aimed to raise just 1,270 BNB by offering SHELL tokens at 0.00003175 BNB each, setting its valuation at around $20 million. But what happened next was unexpected—subscriptions exploded, reaching 27,959 BNB, which is over 20 times the original target.
The overwhelming demand for SHELL coincided with BNB’s sharp price increase. Binance’s collaboration with PancakeSwap for the IDO further boosted CAKE’s value, as the token rallied roughly 50% in the same period. Many other BNB Chain-based tokens also surged, signaling strong underlying interest in the ecosystem.
CZ’s Dog Sparks Memecoin Speculation
Another driving force behind BNB’s rise is the unexpected buzz surrounding a potential memecoin launch on the BNB Chain. It all started with a seemingly innocent tweet from Binance co-founder Changpeng Zhao (CZ) on Feb. 12, 2025. CZ mentioned his Belgian Malinois dog, which immediately sparked speculation from the crypto community.
Users began asking for the dog’s name and photo—likely in hopes of creating a dog-themed memecoin. This playful interaction quickly spiraled into broader memecoin speculation, prompting CZ to inquire how a project might become an “official” memecoin and gain legitimacy.
Interestingly, Binance’s recently released 2025 roadmap focuses heavily on memecoins. With memecoin trading requiring BNB for gas fees and liquidity, demand for BNB has increased sharply since the announcement.
BNB as a DeFi Powerhouse
Binance’s strategic roadmap for 2025 positions BNB as a key player in decentralized finance (DeFi) and memecoins. This plan has clearly resonated with traders, who have driven up BNB’s value since the roadmap’s release on Feb. 11.
Memecoin mania isn’t new, and Solana’s recent price surge during a similar frenzy shows how powerful community-driven tokens can be. Now, with Binance fully embracing the memecoin trend and expanding DeFi services, BNB is positioned for long-term growth. Whether fueled by IDO success or playful speculation, BNB’s bullish momentum is a reminder of how quickly things can shift in crypto.
