- Strive Asset Management acquired 2,500 Bitcoin worth roughly $185 million between May 23 and June 1.
- The purchase increases the company’s total holdings to 19,000 BTC, pushing it further into the top tier of corporate Bitcoin holders.
- Benchmark initiated coverage with a Buy rating and a $32 price target, implying significant upside from current levels.
While some investors were reacting nervously to Bitcoin’s recent pullback, Strive Asset Management was doing the opposite. The company revealed in a new filing that it purchased an additional 2,500 BTC between May 23 and June 1, investing approximately $185.2 million as prices moved lower.
The acquisition was completed at an average price of $74,092 per Bitcoin, below the average price paid during Strive’s previous purchase announced in May. The timing suggests the company deliberately used market weakness as an opportunity to expand its position rather than waiting for stronger momentum to return.
Buying The Dip While Others Hesitate
Bitcoin’s decline from above $74,000 to roughly $70,800 created uncertainty across crypto markets. Many traders interpreted the move as a sign that further downside could be ahead.
Strive saw something different.
The company had previously disclosed the purchase of 1,109 BTC at an average cost of $76,989. Its latest acquisition came at a lower average price, effectively allowing the firm to accumulate more Bitcoin while reducing its overall cost basis.
This approach reflects a growing trend among corporate Bitcoin treasury companies. Rather than attempting to time short-term market swings, many are treating corrections as opportunities to increase exposure to what they view as a long-term asset.
Strive’s Bitcoin Treasury Continues Growing
Following the latest purchase, Strive now holds approximately 19,000 BTC. That places the company among the largest publicly traded corporate Bitcoin holders globally and further strengthens its position within the growing Bitcoin treasury sector.
The strategy has drawn comparisons to firms such as Strategy, which helped popularize the concept of corporate Bitcoin accumulation. However, Strive has been developing its own approach focused on maximizing Bitcoin exposure for shareholders while maintaining additional financial flexibility.
As more public companies adopt Bitcoin treasury models, competition among major holders continues to intensify.
Strong Shareholder Bitcoin Growth
Beyond the size of its holdings, Strive highlighted several performance metrics designed to measure shareholder exposure.
The company reported a quarter-to-date Bitcoin yield of 23.0% and a year-to-date yield of 36.7%. These figures measure growth in Bitcoin holdings on a per-share basis after accounting for any dilution resulting from new share issuance.
Strive also disclosed an amplification ratio of 57.0%, indicating shareholder Bitcoin exposure increased faster than Bitcoin’s own price appreciation. For investors focused on maximizing long-term BTC ownership, that metric has become an increasingly important benchmark.
Meanwhile, the company also increased cash reserves to maintain an 18-month dividend reserve, suggesting management remains focused on balancing growth with financial stability.
Strategy’s Sale Makes Strive’s Purchase Stand Out
The timing of Strive’s announcement is particularly interesting because it arrived shortly after Strategy disclosed its first publicized operational Bitcoin sale.
Strategy revealed it sold 32 BTC for approximately $2.5 million, marking a rare departure from its long-standing accumulation strategy. While the sale represented only a tiny fraction of its holdings, the news generated significant discussion across crypto markets and contributed to broader market volatility.
Against that backdrop, Strive’s decision to continue buying highlights the differing approaches emerging among corporate Bitcoin holders. Some are beginning to treat Bitcoin as a treasury asset that can occasionally be sold for liquidity needs, while others remain focused almost entirely on accumulation.
Analysts See Significant Upside
Adding to investor interest, Benchmark analyst Mark Palmer initiated coverage on Strive with a Buy rating and a $32 price target.
Based on recent share prices, that target implies approximately 93% upside potential. The bullish outlook reflects growing confidence in both Strive’s Bitcoin strategy and the broader thesis that public companies with significant BTC exposure could benefit if Bitcoin continues appreciating over the long term.
Whether Bitcoin’s recent weakness proves temporary or develops into a larger correction remains uncertain. What is clear, however, is that Strive continues treating market pullbacks as buying opportunities. With 19,000 BTC now on its balance sheet and analysts becoming increasingly optimistic, the company is positioning itself as one of the most aggressive Bitcoin accumulators in corporate America.
