- Drake called himself a “BTC crypto big-timer” on his new album Iceman
- The album also references former FTX CEO Sam Bankman-Fried
- Bitcoin continues gaining visibility inside mainstream music and pop culture
Drake gave Bitcoin another major pop culture moment after referencing the cryptocurrency on his newly released album Iceman. On the track “Dust,” released May 15, 2026, the rapper describes himself as a “BTC crypto big-timer,” adding another celebrity endorsement to Bitcoin’s growing mainstream visibility.
The lyric arrives as Bitcoin trades near the $80,700 range, well below its 2025 all-time highs above $126,000. Even so, celebrity mentions often reignite retail interest around crypto markets, especially when attached to major global artists like Drake.
Drake Also References FTX and Sam Bankman-Fried
The same track also includes a direct reference to former FTX CEO Sam Bankman-Fried and the infamous FTX penthouse era. Drake mentions “Samuel Bankman” in the verse while referencing the collapse that became one of the largest scandals in crypto history.
Bankman-Fried was convicted in 2023 after the implosion of FTX, which left billions in customer funds missing. He is currently serving a 25-year prison sentence, though speculation around a possible future pardon has continued circulating within some crypto circles.
Bitcoin Keeps Expanding Into Pop Culture
Drake’s Bitcoin mention continues a broader trend of crypto becoming deeply embedded inside mainstream entertainment and celebrity culture. Artists, athletes, and major brands have increasingly referenced BTC over the last decade, often using it as shorthand for wealth, status, or financial independence.
Drake himself has been publicly involved with Bitcoin before, including placing large BTC-denominated sports bets over the past several years. While celebrity mentions rarely move markets directly, they continue reinforcing Bitcoin’s position as one of the most recognizable financial assets in modern pop culture.
