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Home CRYPTO

Solana Builds Culture Plus On-Chain Activity – Here is Why Breakpoint and Social Reach Keep SOL

Gary Ponce by Gary Ponce
December 15, 2025
in CRYPTO, FINANCE, OPINION, SOCIAL, SOLANA
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  • Solana led all blockchains with nearly 27% of total crypto mindshare
  • Ecosystems with active apps and liquidity gained attention, while single-use chains faded
  • Social presence and real on-chain activity are increasingly moving together

Solana has entered 2025 with more mindshare than any other blockchain, according to recent data tracking both social engagement and real economic activity. What stands out is that this wasn’t driven by short-lived hype or a single viral moment. Instead, Solana’s lead reflects steady on-chain usage paired with an unusually strong presence across social platforms.

Among both Layer 1 and Layer 2 networks, Solana ranked first in overall social media mindshare. It also remained near the top across multiple user activity metrics, reinforcing the idea that attention is being backed by actual usage. A wide range of active decentralized applications helped anchor that position, many of which are expected to stay relevant well into 2025.

How Solana Captured Nearly 27% of Total Mindshare

An analysis published by CoinGecko showed Solana commanding 26.79% of total crypto mindshare. Base followed at 13.94%, while Ethereum came in close behind at 13.43%. Ethereum’s share climbed from 10.76% in 2024, marking a clear improvement year over year, though it still trailed Solana by a wide margin.

The biggest movers weren’t at the top, though. Sui posted one of the strongest gains, adding nearly seven percentage points to reach 11.77%. BNB Chain also expanded its presence, rising four points to 9.05%. These shifts mirrored what played out on social platforms, where visibility followed ecosystems with consistent activity rather than one-off narratives.

MindShare

Winners, Losers, and Shifting Attention

Solana’s dominance was closely tied to its relationship with key opinion leaders. The ecosystem remained connected to the largest cluster of influencers, which naturally amplified attention toward its apps, builders, and day-to-day activity. That exposure tends to compound over time, pulling in even more users and developers.

Smaller networks saw sharper changes. Hyperliquid entered the rankings with a 1.57% share, while Arbitrum slipped hard, falling from above 3% to just 0.60%. Several ecosystems faded almost entirely from view, including ZKSync, Polkadot, Metis, Fantom, Injective, PulseChain, and Aptos, all overtaken by chains showing more consistent engagement.

Full Ecosystems Are Winning the Attention Game

The mindshare shift points to a broader change in how attention forms in crypto. Networks offering complete ecosystems, multiple apps, deep liquidity, and steady on-chain activity are gaining ground. Chains built around a single use case are struggling to stay part of the conversation, even if their technology is solid.

XRP, for example, held a 4.68% share. That’s not insignificant, but it highlights the limits of community-driven visibility without a large on-chain economy. Bitcoin ranked even lower at 1.08%, largely because it rarely engages in social promotion, which hurts its standing in engagement-heavy metrics.

Solana has taken a different path. Beyond its Web3 infrastructure, it has built a visible culture around the network. Regular outreach, constant online presence, and flagship events like Solana Breakpoint have helped keep the ecosystem front and center as competition between blockchains continues to intensify.

Disclaimer: BlockNews provides independent reporting on crypto, blockchain, and digital finance. All content is for informational purposes only and does not constitute financial advice. Readers should do their own research before making investment decisions. Some articles may use AI tools to assist in drafting, but every piece is reviewed and edited by our editorial team of experienced crypto writers and analysts before publication.
Tags: BNB chainCoinGeckoSOLSolanaxrp
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Gary Ponce

Gary Ponce

Gary has been active in the crypto space since 2019, developing hands-on experience in trading, airdrop hunting, and identifying emerging narratives in low-cap tokens. For over four years, he has contributed research and editorial content with Aiur Labs and BlockNews, focusing on market analysis and community insights. His work reflects both transparency and independent reporting, with an emphasis on simplifying complex ideas for readers. Gary is a long-term believer in Bitcoin, Sui, Hype, Litecoin, XRP, AVAX, and select meme tokens, combining personal trading knowledge with professional editorial standards.

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