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BlockNews
Home CRYPTO BITCOIN

Metaplanet Raises $255M to Buy Bitcoin – Here Is Why Corporate BTC Demand Is Rising

Michael Juanico by Michael Juanico
March 16, 2026
in BITCOIN, CRYPTO, FINANCE, OPINION
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  • Metaplanet raised about $255 million to expand its Bitcoin treasury strategy
  • The company aims to accumulate 210,000 BTC by 2027
  • Corporate competition for Bitcoin holdings is intensifying globally

Metaplanet, the Tokyo-listed investment firm known for its aggressive Bitcoin treasury strategy, has secured roughly $255 million from global institutional investors as it accelerates its BTC accumulation plans. The funding marks another major step in the company’s effort to position itself among the largest corporate holders of Bitcoin.

According to CEO Simon Gerovich, the total capital available for Bitcoin purchases could grow even further. If certain warrants tied to the financing round are exercised, Metaplanet may receive an additional $276 million, potentially bringing total funding to around $531 million dedicated to expanding its Bitcoin holdings.

Metaplanet Is Rapidly Building a Massive Bitcoin Treasury

The company already holds 35,102 BTC, valued at approximately $2.6 billion based on current market prices. That position currently ranks Metaplanet as the third-largest corporate Bitcoin treasury in the world.

Only two companies currently hold larger BTC reserves: Strategy and MARA Holdings. Together, those two firms control roughly 792,553 Bitcoin, representing one of the largest concentrations of institutional Bitcoin ownership globally.

Metaplanet’s strategy aims to close that gap over the coming years by steadily expanding its holdings through capital raises and strategic purchases.

Ambitious Bitcoin Accumulation Targets

The firm has set aggressive long-term targets for its treasury expansion. Metaplanet plans to reach 100,000 BTC by the end of 2026 and increase that total to 210,000 BTC by the end of 2027.

If those goals are achieved, the company would become one of the most significant corporate participants in the Bitcoin ecosystem. Such a large reserve could also place the firm among the most influential institutional players in the broader crypto market.

The strategy mirrors approaches used by companies such as Strategy, which have treated Bitcoin as a core treasury asset rather than a speculative investment.

Corporate Bitcoin Competition Is Intensifying

Competition among corporate Bitcoin holders has been increasing as more companies explore digital asset treasury strategies. Strategy, currently the largest corporate holder, is also expected to announce another Bitcoin purchase soon.

Executive Chairman Michael Saylor recently hinted at additional accumulation following a preferred share sale that raised new capital for Bitcoin acquisitions.

These moves highlight a growing trend where corporations use equity financing and capital markets to expand Bitcoin reserves.

Expansion Into Bitcoin Financial Services

Metaplanet’s ambitions extend beyond simply accumulating Bitcoin. As part of its broader strategy, the company plans to launch a U.S.-based subsidiary called Metaplanet Asset Management.

The new entity will focus on venture investments and the development of digital asset financial services tied to Bitcoin capital markets. This initiative suggests the company is positioning itself not only as a major BTC holder but also as a participant in the expanding institutional infrastructure around Bitcoin.

As corporate demand for Bitcoin continues to rise, strategies like Metaplanet’s could play a growing role in shaping the asset’s institutional adoption.

Disclaimer: BlockNews provides independent reporting on crypto, blockchain, and digital finance. All content is for informational purposes only and does not constitute financial advice. Readers should do their own research before making investment decisions. Some articles may use AI tools to assist in drafting, but every piece is reviewed and edited by our editorial team of experienced crypto writers and analysts before publication.
Tags: Bitcoin holdingsBitcoin treasuryBTC adoptioncorporate BitcoincryptoMetaplanet
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Michael Juanico

Michael Juanico

Michael is a BSBA Management graduate from Mindanao State University and has been a professional content writer since 2019. He began exploring cryptocurrency in 2021 and has since made blockchain and digital assets his primary focus. For nearly four years, Michael has contributed research and editorial content at Aiur Labs and BlockNews, producing clear and accessible coverage of market trends, trading strategies, and project developments. He is transparent about his personal holdings in Bitcoin, TRON, and select meme tokens, combining writing expertise with hands-on market experience to deliver trustworthy insights to readers.

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