- Google Play now requires crypto wallet developers in the US, EU, and 13 other jurisdictions to obtain local licenses—effectively applying custodial-level regulations to non-custodial wallets.
- In the US, developers must register as MSBs with FinCEN, while in the EU they need a MiCA license—neither of which is normally required for non-custodial wallets.
- Critics see this as “regulation by commercial enforcement,” influenced by FATF guidance, and warn it could wipe non-custodial wallets from the Play Store.
Google Play has rolled out a new licensing requirement for any cryptocurrency wallet app developer wanting to publish in 15 key jurisdictions—including the US and the EU—claiming it’s all about building a “safe and compliant ecosystem” for users. But for non-custodial wallet creators, this isn’t just a hoop to jump through—it’s a brick wall.
Under the rules, developers must meet local regulatory demands. In the US, that means registering as a Money Services Business (MSB) with FinCEN and securing state-level money transmitter licenses, or being a chartered bank. MSB status comes with strict AML, CTF, and KYC obligations—requirements that US law doesn’t actually apply to non-custodial wallets. FinCEN’s 2019 guidance makes a clear distinction: custodial wallets are money transmitters, unhosted wallets are not. Yet Google’s blanket approach forces every wallet—custodial or not—into the same compliance bucket. For many smaller dev teams, the cost and complexity of those compliance programs would be fatal.
The EU Roadblock
In Europe, the policy demands a MiCA license, the same authorization issued to “crypto-asset service providers” (CASPs) like exchanges and custodial platforms. The problem? Non-custodial wallets don’t qualify for CASP licensing in the first place. This essentially shuts them out of Google Play entirely in the EU, leaving only licensed CASPs able to offer wallet apps through the store.
FATF Influence and Commercial Enforcement
The move mirrors the FATF’s 2021 “Risk-Based Approach” guidance, which nudged member states to broaden their definitions of Virtual Asset Service Providers to include some non-custodial front-end services. While FATF recommendations aren’t legally binding, Google appears to be using its market power to apply them anyway—what some are calling “regulation by commercial enforcement.” In other words, even without a change in the law, a private platform can decide your wallet has to play by custodial rules if you want access to millions of users.
By blurring the lines between custodial and non-custodial services, this policy could mark the start of a wider trend: big tech gatekeepers effectively rewriting the compliance landscape. If it sticks, the Play Store on out-of-the-box Android devices may soon have no room left for the kind of free, open-source, non-custodial wallets that helped define crypto in the first place.