- Public companies now hold over 1 million BTC, worth roughly $111 billion.
- Strategy’s early lead has inspired miners, tech firms, and financial companies to adopt treasury plays.
- Institutional adoption is still in its early stages, but momentum is clearly accelerating.
The total amount of bitcoin held by public companies has officially crossed the 1 million BTC mark, according to fresh data from BitcoinTreasuries. That’s a staggering milestone, and it shows just how far institutional appetite for Bitcoin has come in just a few years.
Firms big and small have been piling in, looking to capitalize on Bitcoin’s steady price growth and its reputation as digital gold. Leading the charge, of course, is Michael Saylor’s Strategy, which pioneered the “Bitcoin on the balance sheet” play. Since then, Bitcoin miners like Mara Holdings, plus firms like Metaplanet, Semler Scientific, and even GameStop, have joined the accumulation wave.
The Treasury Play Is Still Early
Pete Rizzo, president of BitcoinTreasuries, says this milestone is big—but still just the beginning. “Despite today’s milestone, a number of indicators suggest institutional Bitcoin adoption remains in its infancy,” he noted. Many treasury firms, he explained, are only just getting started, with large chunks of raised capital still waiting to be deployed.
Strategy’s success—both through its rising share price and the ballooning value of its BTC stash—has clearly inspired copycats. More companies are waking up to the idea that holding Bitcoin isn’t just a bet, it’s a treasury strategy.
Institutional Lock-Up Is Growing
Bitwise exec Bradley Duke put the milestone in perspective: “That’s about $111 billion locked up by institutions. The structural imbalance between BTC supply and demand is real and getting more pronounced.”
According to BitcoinTreasuries, over 100 public companies already hold Bitcoin. And the list keeps growing. Just this week, Nasdaq-listed sales development firm CIMG said it completed a $55 million raise specifically to buy BTC.
If this trend holds, Bitcoin could start showing up across the balance sheets of thousands of public companies. Rizzo says as Bitcoin continues to outpace fiat globally, adoption will likely snowball, making the asset an even bigger part of corporate treasuries worldwide.
Bitcoin Keeps Climbing
At the time of writing, Bitcoin is trading around $110,142, giving the asset a market cap north of $2 trillion. That’s a gain of more than 90% over the past year — the kind of performance that explains why companies are suddenly racing to lock it up.