- A recent survey found that more than three-quarters of adult gamers have never heard of blockchain gaming or have never played a blockchain video game.
- 63% of respondents indicated that customer refunds should be issued for in-game purchases and downloadable content (DLC) lost due to games permanently shutting down.
- Blockchain gaming and persistent online metaverses offer gamers an avenue to prevent the loss of hard-earned in-game assets by linking those items with non-fungible tokens (NFTs).
A recent survey conducted by OnePoll indicates that blockchain gaming remains relatively undiscovered by the mainstream gaming community. This signals a massive opportunity for game developers to capitalize on this untapped market.
Despite the popularity of blockchain games like Axie Infinity, Gods Unchained, Star Atlas, Decentraland, and The Sandbox within crypto circles, most gamers are still unaware of their existence or have never actually played them.
Survey Results
The OnePoll survey polled 2000 adults, of which 52% were gamers. The key findings were:
- Over 75% of gamers surveyed had either never heard of blockchain gaming or never played a blockchain video game before.
- 63% felt that customers should receive refunds for in-game purchases or downloadable content (DLC) that is lost when games get taken offline permanently.
- 34% believe the decision to close game servers should be made by the game’s community.
Blockchain Gaming Benefits
Blockchain games link in-game assets to NFTs, enabling players to resell items and earn money from gaming. This is not possible in traditional centralized games where all assets belong to the developer.
The survey shows most gamers want control and ownership over their in-game purchases. Blockchain games allow this by making digital assets transferable.
In 2021, blockchain game Axie Infinity generated $1.3 billion in revenue. Some players even earned up to $1300 per month playing it. Axie demonstrates how play-to-earn models can create real income streams for gamers.
Conclusion
This survey highlights a massive opportunity for blockchain game studios to capture an untapped mainstream audience. As gamers become aware of the benefits of true ownership and play-to-earn models, blockchain gaming will likely see explosive growth.
